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CHINA SPEED Episode 06: BEYOND MARKETING: The Future of Social Impact Brands in China
How to build a social impact brand in China from scratch? “In the early stages with limited budget, you can build community speaking.”...
Miro Li
Sep 4, 20202 min read
CHINA SPEED Episode 05: How can foreign brands reach Chinese consumers through Fintech?
On 6th Aug, we are excited to have Yassine Regragui on our CHINA SPEED Live to discuss how can Fintech help foreign brands to reach...
Miro Li
Aug 7, 20201 min read
CHINA SPEED Episode 03: Insider Tips from a Gen Z Influencer and Entrepreneur
On 2nd July we are pleaed to talk to Lei Wen, an influencer who has 320k followers on RED (Xiaohongshu). In this episode Lei share with...
Miro Li
Jul 3, 20201 min read
XIAOHONGSHU DECIDES TO ADD E-COMMERCE LIVE STREAMING - AN INEVITABLE MOVE IN COMMERCIALIZATION
Just one month before 2020, RED/Xiaohongshu announced they will launch a content producer plan and add e-commerce live streaming feature...
Miro Li
Apr 3, 20203 min read
BILIBILI's Commercialization - 2020 Will be an Important Year
Recently Xiaohongshu decided to add e-commerce live streaming, making a lot of loyal users worried that commercialization may damage the...
Miro Li
Apr 1, 20203 min read
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